Jiten Thukral and Sumir Tagra's work is often described as social design, as the duo always tries to understand their existence a ..."/>

Swiss time in an avant garde Indian design

Source From: IANS 2021-07-29 18:43:12

In a design collaboration with New Delhi artist duo Thukral and Tagra, Rado announces its newest addition to the True Square Collection, the True Square "Over the Abyss". The timepiece presses on our temporality as individuals and highlights the importance of our connection with others.

Jiten Thukral and Sumir Tagra's work is often described as social design, as the duo always tries to understand their existence and questions the status quo, thus naming their work: Over the abyss. The unique time display superimposes the local time of the wearer to several time zones of the world. These different time zones are symbolized by 37 hands that are painted in a gradation of colours ranging from blue to pink, and looking like enchanting fireworks in the middle of the dial.

Two discrete but mighty SuperLuminova dots indicate the local time. The captivating dial with colour strikes is encapsulated by a 38mm matt blue high-tech ceramic case of square shape with gently rounded corners, an homage to Rado's iconic shape from the 70s and updated for the 21st century. The case back features a painting by the duo called Dominus Aeries that explores visions from the future with references from the past.

At the sidelines of the launch  spoke to Thukral and Tagra to find get more details about the design and concept:

Q: Tell us about this collaboration and why it's called True Square "Over the Abyss"

Thukral and Tagra: The project coincides with the time of lockdown or solitude state of mind which acts as a reminder of our future being uncertain. The image of our community at a time when we all are experiencing isolation, and a representation of the reunions with loved ones that we all fervently hope may soon be possible.